Forgotten Jewelers

Palm Beach Jeweler Edward Flanagan

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Palm Beach Jeweler Edward Flanagan
Shirley and Ed Flanagan and the occasion is their 10th Anniversary on Worth Avenue, 1963. Palm Beach Jeweler Edward Flanagan

It’s rare to see a jeweler’s self-portrait, executed not in paint on canvas, but as a gold jewelry piece. Such jewelry masterpiece was created by Edward W Flanagan (1906-1983), an artist, designer, and jeweler living in Naples, Florida. It took him a month to create this piece, in honor of the 10th anniversary of his shop, Edward Flanagan Jewelers, 247 Worth Avenue, Palm Beach.

Edward Flanagan and his wife, Shirley, opened their jewelry shop in 1953, and ran the jewelry boutique together, as it was their family business. Florida native, Shirley Eleanor Flanagan (1913 – 1971) married Edward W Flanagan, who was born in Ohio, in 1936. They had one daughter, Shirley G Flanagan, born in 1943.

‘Him and Her’ carved in 18 K gold. His, made into a money clip and hers, to-add to her charm bracelet. It costs about $300 for the set. January 1963 ad
‘Him and Her’ carved in 18 K gold. His, made into a money clip and hers, to-add to her charm bracelet. It costs about $300 for the set. January 1963 ad

Edward Flanagan created unique artistic jewelry using gold, platinum, diamonds, and natural stones. The selection of precious stones was diverse, including rubies, sapphires, emeralds, tourmalines, tanzanites. In some of his designs he also used Florentine enamel.

18 K gold fish Exclusive EF brooches. May 1965 ad
18 K gold fish Exclusive EF brooches. May 1965 ad

The jewelry designs often featured nautical themes—various fish species, seahorses, starfish, turtles, ship wheels, sails and ships. His inspiration for the sea was natural, as Shirley and Edward lived in a resort town on the beautiful Atlantic coast.

Bee 18 K gold diamond brooch, $630, May 1970 ad
Bee 18 K gold diamond brooch, $630, May 1970 ad

Incorporation of Edward Flanagan Jewelers

On October 3, 1960, the firm was incorporated as Edward Flanagan Jewelers, Inc. Advertisements for Flanagan’s unique jewelry frequently graced the pages of the Palm Beach Life magazine in the 1950-70s. Thanks to these advertisements, the undeservedly forgotten jeweler Edward Flanagan can be remembered today.

After the death of Edward Flanagan the company’s history which spanned thirty years, ended.

Dark green tourmalines set in 14 K golden ropes. Brooch $80, earrings $90 at Edward Flanagan, 247 Worth Avenue, May 1965 ad
Dark green tourmalines set in 14 K golden ropes. Brooch $80, earrings $90. May 1965 ad

Edward Flanagan Jewelry in ads

Diamond platinum fish brooches, Palm Beach Life February 1961
Diamond platinum fish brooches, Palm Beach Life February 1961
Drop Earrings and Bracelet mounted in 18 Karat gold and platinum, February 1969 ad
Drop Earrings and Bracelet mounted in 18 Karat gold and platinum, February 1969 ad
Emerald-eyed lion pin is of 18K gold with Florentine finish head. For $400 at Edward Flanagan 247 Worth Ave., Palm Beach, Florida. May 1969
Emerald-eyed lion pin is of 18K gold with Florentine finish head, $400. May 1969
Hinged bangle bracelet features ruby-eyed rams’ heads. It’s 18 gold; $380, March 1971 ad
Hinged bangle bracelet features ruby-eyed rams’ heads. It’s 18 gold; $380, March 1971 ad
Laughing whale 14 K gold brooch, December 1974 ad
Laughing whale 14 K gold brooch, December 1974 ad
December 1970 ad
Perky perched bird with diamond eye, 18 k gold pin, $160
December 1972 ad
18 K gold, platinum and diamond ring and bangle bracelet, December 1972 ad
PBL, Geometric clasters of diamonds set in 18 K gold earrings, April 1969
PBL, Geometric clusters of diamonds set in 18 K gold earrings, April 1969
Persian turquoise and 21 diamonds set in necklace of 14 K etched gold, $2600. April 1971 ad
Persian turquoise and 21 diamonds set in necklace of 14 K etched gold, $2600. April 1971 ad
Sailfish Brooch, Platinum, diamonds and emerald. January 1971ad
Sailfish Brooch, Platinum, diamonds and emerald. January 1971 ad
Ships wheel with sail boat 14 K gold pendant, May 1976 ad
Ships wheel with sail boat 14 K gold pendant, May 1976 ad
Tanzanite and diamond ring, February 1971 ad
Tanzanite and diamond ring, February 1971 ad
Tortoise brooch of green and red enameled 18 K gold carries diamond clover, $330 at Edward Flanagan jewelers 247 Worth Avenue. February 1971 ad
Tortoise brooch of green and red enameled 18 K gold carries diamond clover, $330. February 1971 ad
Turtle brooch, gold platinum diamond movable head and feet. January 1971 ad
Turtle brooch, gold platinum diamond movable head and feet, January 1971 ad
Unusually deep colored 23 carat aquamarine from Brazil, set in platinum with seven diamonds, $2,585, January 1965 ad
Unusually deep colored 23 carat aquamarine from Brazil, set in platinum with seven diamonds, $2,585, January 1965 ad
Lady golfer pin enameled 18 K gold, set with 8 diamonds, $420, May 1971
Lady golfer pin enameled 18 K gold, set with 8 diamonds, $420, May 1971
Edward Flanagan 14 K gold nautical bracelet, February 1963 ad
14 K gold nautical bracelet, February 1963 ad