Charles M Fuller (1863 – 1948) and his son Milton A Fuller (1895 – 1965) organized the Milton A Fuller, Inc, in 1933. They opened jewelry stores at 124 W. Adams Street, Jacksonville, and at 236 Worth Avenue, Palm Beach, Florida. According to 1933 ad, their store in Palm Beach was the most beautiful jewelry boutique in the world.

Before opening their jewelry firm Charles and Milton had worked for the renowned jewelry company Greenleaf & Crosby in Jacksonville. Charles Fuller, who had been with Greenleaf & Crosby since 1877, later acquired the original owners’ stake and became president of Greenleaf & Crosby Co. Milton Fuller had been vice-president of Greenleaf & Crosby for seven years.

After more than 50 years with Greenleaf & Crosby, Charles Fuller sold his stake in 1929, deciding to retire from the business. However, his son, Milton Fuller, continued to work at Greenleaf & Crosby as vice president.

The most beautiful jewelry shop in the world

In January 1933, Charles Fuller decided to re-enter the business with his son Milton as the head of the Palm Beach jewelry firm Milton A Fuller, Inc.

Milton Fuller jewelry ads regularly appeared in the top fashion magazines of the time, including Vogue, Palm Beach Life, Harper’s Bazaar, and others. Their jewelry admirers included wealthy customers, celebrities, Hollywood actresses, and members of the elite.

New Owners

In December 1944, Charles Fuller and Milton Fuller retired and sold their company to Charles L Wells and M L Wells. The new owners renamed the firm to “Charles L. Wells Jewelers”. Noteworthy, their beautiful Palm Beach store Milton A Fuller continued to operate under the old sign until 1956.

Fine Jewelry by Milton A Fuller