Forgotten Jewelers

Forgotten Jewelry Designer Frank Hartley

Spread the love
Forgotten Jewelry Designer Frank Hartley
Set of necklace earrings. bracelet and ring, March 1942 ad. Forgotten Jewelry Designer Frank Hartley

Frank S Hartley, a renowned European jeweler of the 1930s, moved to the United States at the start of World War II. In 1939, he rented space for his jewelry store on East 57th Street in Manhattan, New York City. The luxurious store, bearing the sign “Frank S Hartley,” and the exquisite jewelry sold there immediately attracted the attention of wealthy customers.

Walking through Frank S. Hartley’s jewelry store, one could notice many highly original ideas in jewelry design. Miniature gold baskets, interwoven with platinum and adorned with rubies and diamonds, could be worn as brooches or earrings. Hartley had an original collection of jewelry featuring Ceylon sapphires, emeralds, and rubies.

Aquamarines and diamonds jewelry, February 1945 ad
Aquamarines and diamonds jewelry, February 1945 ad

Frank S. Hartley’s jewelry salon featured luxurious necklaces with twenty-six deep blue Ceylon sapphires and diamonds, interspersed with small round brilliant diamonds in platinum settings. The necklace could be separated into two bracelets, allowing one to wear both.

Ceylon sapphires were very popular as an elegant accent for evening wear, and Hartley’s offered a beautiful collection of sapphires in a wide range of shades—from deep, pale blues to pinks and yellows.

Original Creations, Palm Beach Life, March 1941
Original Creations, Palm Beach Life, March 1941

Frank Hartley opened a salon on Worth Avenue in Palm Beach, Florida, in 1940. In 1941, his jewelry graced the pages of the elite Palm Beach Life magazine.

December 1940 note
December 1940 note

Ernest P. Pritchard

It’s important to note that from December 1940, another talented and equally renowned jewelry designer, Ernest P. Pritchard from London, worked alongside Frank Hartley at his jewelry store. Ernest P. Pritchard previously worked for such renowned New York companies as Marcus & Co., Trabert & Hoeffer-Mauboussin, and Dreicer & Co. He also collaborated with leading jewelers in London, Paris, and Rio de Janeiro.

Jeweler's Circular May 1944 cover. Frank S. Hartley engagement ring, a square-cut diamond between two baguettes. Wedding band, a circle of matched baguettes
Jeweler’s Circular May 1944 cover. Frank S Hartley engagement ring, a square-cut diamond between two baguettes. Wedding band, a circle of matched baguettes

In May 1944, Hartley jewelry appeared on the cover of The Jeweler’s Circular magazine. This included an engagement ring with a square-cut diamond and two baguette-cut diamonds, as well as a wedding ring with two identical baguette-cut diamonds.

Frank S. Hartley jewelry, Palm Beach Life February 1949 ad
Palm Beach Life February 1949 ad

Incorporated in 1947, Frank S. Hartley continued to operate successfully until the death of its founder in 1953. For some time, the management of the company passed to his wife and his partner Curtis M. Oberlander. In December 1953, the entire property was sold as part of the estate settlement of the late jeweler Frank S. Hartley by order of the executors.

Beautiful fine jewelry by Hartley,  March 1945 ad
Beautiful fine jewelry by Hartley, March 1945 ad

Frank S Hartley Jewelry in ads

Frank S. Hartley Vogue December 1941 ad
Frank S. Hartley Vogue December 1941 ad
Bracelet and earclips with diamonds, March 1942 ad
Bracelet and ear-clips with diamonds, March 1942 ad
Brilliant-cut diamonds double clip brooch, Palm Beach Life February 1944 ad
Brilliant-cut diamonds double clip brooch, 1944 ad
Cabachon emeralds centered in diamond studded leaves, Palm Beach Life February 1944 ad
Cabochon emeralds centered in diamond studded leaves, 1944 ad
Cherry diamond pin, March 1945 ad
Cherry diamond pin, March 1945 ad
Classic interpretation of emeralds, January 1945 ad
Classic interpretation of emeralds, January 1945 ad
Clips and necklace of diamonds, Palm Beach Life February 1949 ad
Clips and necklace of diamonds, February 1949 ad
Creators of fine jewelry Frank S. Hartley, Vogue October 1945 ad
Creators of fine jewelry Frank S. Hartley, Vogue October 1945 ad
Diamond Sprays clip and earclip, Vogue October 1946 ad
Diamond Sprays clip and ear-clips, Vogue October 1946 ad
Dress clips and earrings, diamond studded gold, Vogue September 1, 1945 ad
Dress clips and earrings, diamond studded gold, Vogue September 1, 1945 ad
Emerald and diamond clip, Town & Country 1947
Emerald and diamond clip, Town & Country 1947
Forty diamonds in floral clips, Palm Beach Life January 1944
Forty diamonds in floral clips, January 1944
Four diamond roses as hair ornaments and diamond necklace. Palm Beach Life March 1941 ad
Four diamond roses as hair ornaments and diamond necklace, 1941 ad
Golden Flower Cups set with diamonds in matching clips and earrings, Vogue December 1945 ad
Golden Flower Cups set with diamonds in matching clips and earrings, Vogue December 1945 ad
Jewels by Hartley, Palm Beach Life February 1949
February 1949
Louise Holden wears diamond necklace by Frank Hartley which divides into two clips and brooch, September 1947
Louise Holden wears diamond necklace by F Hartley which divides into two clips and brooch, September 1947
Precious jewels, January 1945 ad
Precious jewels, January 1945 ad
Ruby and diamond jewelry, Palm Beach Life March 1945 ad
Ruby and diamond jewelry, Palm Beach Life March 1945 ad
The diamond rope chain with detachable clip, January 1945
The diamond rope chain with detachable clip, January 1945
Original Creations, Palm Beach Life January 1941 ad
Original Creations, January 1941 ad
January 1941 ad
January 1941 ad
Frank S Hartley Vineyard emeralds on gold and diamond pin, Vogue November 1946 ad
Vineyard emeralds on gold and diamond pin, Vogue November 1946 ad
Worn by Louise Holden diamond necklace by Hartley features bracelet, ring, and floral clips of diamonds and rubies. September 1947
Worn by Louise Holden diamond necklace by Hartley features bracelet, ring, and floral clips of diamonds and rubies. September 1947
Frank S. Hartley Precious Jewels, Palm Beach Life February 1948 ad
Precious Jewels, Palm Beach Life February 1948 ad
Frank Hartley Vogue October 1943 ad
Vogue October 1943
Frank S. Hartley Vogue November 1943 ad
November 1943 ad