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David Lisner Jewelry Company History

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David Lisner Jewelry Company History (1900-1979)
Bow gold tone brooch pin. David Lisner Jewelry Company History (1900-1979)

David Lisner (November 19, 1835 – May 6, 1923) was one of the oldest men in the business, still at his office five days a week at age 87. He died suddenly at his home at 313 W. 90th St., New York, according to an obituary in the Jewelers’ Circular on May 9, 1923.

German-born David Lisner came to the United States in 1864. He began his career as a buyer for Hecht Bros., importers of novelty jewelry, where he worked for many years. However, in 1887 he established his own business at 12 E. 17th St., New York. In 1900, his nephew Saul Gans joined David Lisner, and the concern became known as David Lisner & Co.

David Lisner (1864-1923), photo of 1910
David Lisner (1864-1923), photo of 1910

Sidney Lisner (1886-1958), David’s son, became a member of the firm in 1907, and soon after the office moved to Fifth Avenue. In 1916, the David Lisner Company became a corporation. Saul Gans became president, and Sidney and David Lisner became joint owners.

May 9, 1923 obituary for David Lisner
May 9, 1923 obituary for David Lisner
The Jewelers' Circular (December 1925), Urie F. Mandle joined the firm of D. Lisner & Co., 303 Fifth Av
The Jewelers’ Circular (December 1925), Urie F. Mandle joined the firm of D. Lisner & Co., 303 Fifth Av

According to The Jewelers’ Circular, Urie F. Mandle joined the firm of D. Lisner & Co., 303 Fifth Av. in 1925. From then on, Lisner company began manufacturing jewelry, and the Lisner mark appeared on the jewelry products.

January 1911
January 1911 ad

David Lisner Jewelry Company History

Trademarks by Lisner
Trademarks by Lisner

After the death of Saul Gans in 1953, his son Victor Gans (1913-1987) became president of Lisner, while Sidney Lisner served as chairman of the board of directors. In the late 1970s D. Lisner & Co. merged with Richelieu, and in 1979 Lisner-Richelieu became part of Victoria & Co.

1904 ad
1904 ad

Noteworthy, Victor Gans became better known as a collector of paintings, and in particular, works by Pablo Picasso. After Victor’s death, some of the paintings from his art collection were sold at Sotheby’s for $44 million. And in 1997, after the death of Victor’s wife, Sally, several works were sold at Christie’s for a record price for one owner from the sale – $206,500,000.

D. Lisner & Co, 1910 ad
1910 ad

Unlike many competitors, Lisner jewelry from the 1950s and 1960s looks timeless and very modern. The pieces feature abstract geometry, and at the same time, sensuality coming from nature, including leaves, fruits, and flowers. David Lisner could be proud that his descendants produced such classic jewelry that can be admired and admired after so many years.

Vogue February 1959
Vogue February 1959

Ads and Jewelry by Lisner

D. Lisner & Co, 1912 ad
1912
Duck textured gold tone art glass brooch pin
Duck textured gold tone art glass brooch pin
Vogue 1940s. Jewelry by D. Lisner
Vogue 1940s. Jewelry by Lisner
Love Birds rhinestone pin
Love Birds rhinestone pin
Simplicity Fashion Magazine cover, Summer 1950, Lisner jewelry
Simplicity Fashion Magazine cover, Summer 1950, Lisner jewelry
Rose flower gold tone faux pearl brooch pin
Rose flower gold tone faux pearl brooch pin
Sculptured beads in chalk white. D. Lisner. Vogue 1937
Sculptured beads in chalk white. D. Lisner. Vogue 1937
Umbrella silver tone enamel glass beads brooch pin
Umbrella silver tone enamel glass beads brooch pin
Vogue April 1, 1957 ad 1
Vogue April 1, 1957
Berry thermoplastic gold tone clip earrings
Berry thermoplastic gold tone clip earrings
D. Lisner Vogue November 1948 ad
Vogue November 1948
Cherry gold plated brooch pin
Cherry gold plated brooch pin
Lisner Jubilee Vogue November 1958 ad
Lisner Jubilee Vogue November 1958
Fleur de lis gold tone rhinestone brooch
Fleur de lis gold tone rhinestone brooch
Lisner Vogue 1959 ad
Vogue 1959
Geometric design gold tone lucite clip earrings
Geometric design gold tone lucite clip earrings
Lisner Vogue September 1957
Vogue September 1957
Red lucite gold tone bracelet
Red lucite gold tone bracelet
Fashion Jewelry, February 1948 ad
Fashion Jewelry, February 1948
Lisner Vogue December 1940s ad
Vogue December 1940s
Maker's mark
Maker’s mark