Vintage Jewelry

Viking Craft Jewelry Brand History

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Viking Craft Jewelry Brand History (1938-1950)
Oak leaf acorn sterling silver brooch pin. Viking Craft Jewelry Brand History (1938-1950)

American silversmith of German descent, Albert Horwig (1896 – 7 May 1980) made jewelry under the Viking Craft brand from 1938 to 1950. His company Albert Horwig was located at 71 Nassau Street, New York.

In fact, 42-year-old Horwig was not a newcomer to the jewelry business. Moreover, he was a well-known dealer in diamonds. Since 1924, he worked for the Morris Katz Co., diamond importers, 68 Nassau St., N.Y.C. Then, from 1928 he worked for Michel Birnbaum & Bros., 48 W. 48th St.

With the outbreak of World War II, he switched to producing Scandinavian-style bracelets, brooches and earrings using sterling silver. Handcrafted with exquisite design, his jewelry reflected both the Scandinavian and Art Nouveau style.

Patent for brooch, April 1942
Patent for brooch, April 1942

Traditionally, Horwig labeled his products “Viking Craft”, and sterling. Noteworthy, he paid great attention to advertising his jewelry, which appeared regularly in magazines throughout the 1940s. In 1942 he applied for patented for some of his innovative designs.

Trademark for brooches, bracelets, earrings, rings, and necklaces since November 1938
Trademark for brooches, bracelets, earrings, rings, and necklaces since November 1938

Albert Horwig, October 1941 ad
Albert Horwig, October 1941 ad
Sterling silver floral swirl round brooch pin
Sterling silver floral swirl round brooch pin
January 1942 ad
January 1942 ad
Art Nouveau sterling silver flower brooch pin
Art Nouveau sterling silver flower brooch pin
July 1942 ad
July 1942 ad
Parrot sterling silver brooch pin
Parrot sterling silver brooch pin
July 1947 ad
July 1947 ad
Gazelle leafy plant sterling silver brooch
Gazelle leafy plant sterling silver brooch
May 1941 ad
May 1941 ad
Flying fish waves sterling silver circle pin brooch
Flying fish waves sterling silver circle pin brooch
Scatter pins, April 1949 ad
Scatter pins, April 1949 ad
Bee sterling silver brooch
Bee sterling silver brooch
Maker's mark
Maker’s mark